Spirit by Lucchese – Branding, Logo, Packaging, and Website Design

http://www.spiritbylucchese.com

Lucchese, the legendary equestrian and western boot company, since 1883, emerges onto the fashion scene with the introduction of their new hip contemporary line of footwear and accessories called Spirit by Lucchese. J Wright Design was responsible for the logo design, packaging, branding, site design, and a whole slew of other aspects to help create a face to this fantastic product line.

(product photos by Penelope Salas-Porras)

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